The third big problem with MLMs... FOLLOW-UP
Have you ever purchased a product from a friend or acquaintance who was an MLM distributor? There are so many these days, from leggings, and nail polish, and jewelry, to books, and cards, and even the good old standards like makeup and plastic storage containers. You know the drill: you go to an in-home or online party, you find something you just have to have, you buy, and that's that.
Not so fast! The onslaught of phone calls, emails, and texts become overwhelming. What used to be a simple "care call" once a month has turned into an irritation far worse than your neighbor's incessantly barking dog. What's even more heartbreaking, is that you used to really like the person you purchased from... they may even be your sister or your mom!
The struggle is real. How do we follow-up with our new members without completely driving them nuts and pushing them away. How do we not become that "crazy oil lady"? The secret is, once again, a simple shift in how we approach it.
The key is to educate them. Give them resources that will help them. Teach them how to fish. Become a partner with them on their wellness journey! Remember, you cannot do this well unless you care for them and relate to them like you would any friend. This is why it is sometimes called "relationship marketing" rather than "network marketing."
People do not care how much you know until they know how much you care!
You will not be able to educate them and speak into their life unless they know, like, and trust you. They cannot know, like, or trust you if you do not care for them first.
The 90 Day Wellness Challenge is specifically set up to educate your people along side you. The first step in educating them is to get them started on the 12 day eCourse. You can access this at www.vitalityedu.com/ecourse
This eCourse is for them to start right when they get their PSK. It will give them a daily challenge along with a specific topic to learn about each day.
Educating your customers is key! The 90 Day Wellness Challenge has both online tools and books to help them learn. A fun tool to help educate your customer is through excellent recipes. Download my nine free NingXia Red® recipe cards below!